Diploma in Business Management

 

Module 1: Fundamentals of Business Organisation & Management

 Topic must cover  

1)Cemmercial organisations

    Sole traders/sole proprietorship 

    Partnerships

    Limited liability companies  (private & Public )

2)Non profit organisations (NFPs or NPOs)

3) Co-operatives

4) Primary, Secondary and Tertiary sector 

5) Internal and External environment in business

6) Stakeholders in business

7) Management definition 

8) Functions of management  

(planning, organising, staffing, directing & controlling)

9) Levels of management 

(Top Level, Middle Level &  lower Level)

10) Principles of management 

(Henry fayol principles, Taylors five principles) 

 

 

Module 2: Human Resource Management

 

Topic Must Cover

  1. Staffing 
  2. Steps of staffing 
  3. Types of employment 
  4. Manpower planning 
  5. Recruitment 
  6. Stages of recruitment 
  7. Source of recruitment (internal & external)
  8. Selection (shortlisting & interviewing 
  9. Training and development 
  10. Training methods (Induction training, On the job training ,Off the job training )
  11. Training in health and safety 
  12. Benefits of training 
  13. Limitations of training 
  14.   Motivation in the work place and its importance 
  15. Herzberg two factor theory  of motivation
  16. Maslow’s Need Hierarchy Theory
  17. Taylor’s theory of scientific management 
  18. Methods of motivation at work
  19. Remuneration (time rates, piece rates, PRP/performance related pay, Bonus payment, commission)
  20. Promotion  
  21. Fringe benefits 
  22.   Job rotation and job enrichment 
  23. autonomy
  24. Communication and organizational structure 
  25. Internal and External communication 
  26. Formal and Informal Communication 
  27. Importance of good communication in business 
  28. methods of communication (face to face, written, electronic communications) 
  29.   employee roles and responsibilities ( directors, managers, supervisors, operatives, general staff, professional staff)
  30. features of organizational structure ( chain of command, span of control)
  31. structure of organization ( functional structure and divisional structure)
  32.   Delegation of authority 
  33.   Centralisation and decentralisation 
  34.    departments and departmental functions (human resource department, Marketing department, finance department, production department)
  35. relationships and interdependence between departments 

 

 

Module 3 : Financial Management 

 

Topic  Must Cover 

  1. Need of fund in business  ( short term, long term, startup capital, expansion)
  2. Sources of finance (internal and external )
  3. Importance of Cash / cash flows in business 
  4. Cash inflows and outflows 
  5. Net cash flow 
  6. Cash flow forecasts and its importance 
  7. Concept and calculations of fixed costs, variable costs and total costs 
  8. Concept and calculation of revenue
  9. Concept and calculation of profit and loss 
  10. Break – even analysis 
  11. purpose of statement of financial position
  12. features of statements of financial position: current and non current assets, current and non current liabilities and capital employed
  13. Interpreting the statement of financial position 
  14. Use of financial documents to assess the performance of business
  15. Using Financial documents to inform decision making ( funding decisions, reducing costs, increasing profitability, investment decisions)
  16. other users of financial documents ( government, competitors, medial, tax authorities, auditors, registrar of companies) 

 

Module 4: Marketing management 

 

Topic Must Cover 

  1. Markets and Marketing 
  2. Difference between marketing and selling 
  3. Market Research 
  4. Purpose of market research 
  5. Methods of Market Research (Primary, Secondary )
  6. Satisfying customer needs 
  7. Building customer relationships
  8. Keeping customer loyality 
  9. Market orientation and product orientation
  10. Market share and market analysis 
  11. Niche marketing and mass marketing 
  12.  Market Segmentation
  13. Different methods of market segmentation
  14. product life cycle  and its extension strategies from decline stage
  15. product portfolio under Boston Metrix 
  16. Marketing Mix ( 7 Ps) 

 

 

 

EXAMINATION 

03 hour written Exam for 60%

40% Internal marks from trainers

Grade 

50% for pass 

60% for merit 

80% for distinction 

 

 

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